For several years I wrote a lot of short tunes that became jingles in advertising. And I wrote for all sorts of companies. If you lived in Colorado for any time during the past 20 years, and if you listened … Read the rest
Tag Archives: jingles
The Proven Song Some people start with an idea for business and fly with it. Sometimes it’s a matter of just wanting to share some of their strategies. And sometimes it’s to completely teach others how to do it, too. … Read the rest
Is the music cupid talkin’ stupid? Okay, before I go any further, it’s probably a good idea if I identify the music cupid. That would be me. I know”my header says Rhyme and Reason. But I’m also the music cupid, … Read the rest
What? A jingle producer with skills and no computer? Back in the 90’s I was still a full-time live entertainment musician and a local jingle producer in the Denver metro area. I was also very late to the home computer … Read the rest
How Brand Power Can Stick Around I read where someone said audio can “drive consumer recall.” That’s what I call Brand Power. Audio, your own brand sound, can ramp up that power as much as (and actually way more than) … Read the rest
Hey man. Got a short attention span? Thousands of brand and marketing messages a day. Does it seem like you’re always seeing somebody advertise something to you? You’re not just seeing things. It’s really happening. If you’re like pretty much … Read the rest